Without specific statistical data,
it is hard to argue that mobile apps are not just as popular, if not more so, than console video games. While video games played on consoles, such as those made by Sony, Nintendo, and Microsoft, have a strong user base, the numbers are receding while mobile device users are increasing. This is most likely because of the shift toward mobile pieces of technology, which console video games are not. So, while console video game users still represent a significant portion of the industry, Those users have become a fairly isolated potion of the video game market, while apps for mobile devices are now a vast market of their own that continue to expand and reach out to new target markets and demographics. To understand exactly how mobile apps have eclipsed the popularity of console video games, here are a couple reasons why you will be better off developing a mobile app instead of a console video game.
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Broader Demographics And Markets
When it comes down to the marketing of either a console video game or a mobile app, there really is no comparison in terms of reach. More specifically, the target demographic and market of a mobile app has the potential to be much larger than that of a console video game. This is primarily because mobile apps have much broader functions and are applicable for demographics that simply are not interested in console video games. For instance, if you compare the markets of mobile apps and console video games, they are quite often substantially different from each other. This is a prime reason why you would likely be better off developing a mobile app opposed to a console video game. To better illustrate, let’s take a look at the differ